What is Remarketing and Why it is Important for Your Business


In this video, you'll learn what is remarketing and why you should be using it as part of your digital marketing strategy. It goes through several examples of how it is used and explains why it should be part of any businesses' digital marketing strategy. Remarketing shows ads to your website visitors on other pages around the internet. When someone visits your page for the first time they may not be ready to sign up or make their first purchase. Showing them ads after that visit (remarketing) is a great way to improve your website conversions. Remarketing many times can have a lower cost of conversion because that person is already familiar with your business since they previously visited your page.

Jeff Thelen